Design Studies: Theory and Research in Graphic Design

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Princeton Architectural Press, 2006 M08 31 - 464 páginas
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In an age of globalization and connectivity, the idea of "mainstream culture" has become quaint. Websites, magazines, books, and television have all honed in on ever-diversifying subcultures, hoping to carve out niche audiences that grow savvier and more narrowly sliced by the day. Consequently,the discipline of graphic design has undergone a sea change. Where visual communication was once informed by a designer's creative intuition, the proliferation of specialized audiences now calls for more research-based design processes.

Designers who ignore research run the risk of becoming mere tools for communication rather than bold voices. Design Studies, a collection of 27 essays from an international cast of top design researchers, sets out to mend this schism between research and practice. The texts presented here make a strong argument for performing rigorous experimentation and analysis. Each author outlines methods in which research has aided their designwhether by investigating how senior citizensreact to design aesthetics, how hip hop culture can influence design, or how design for Third World nations is affected by cultural differences. Contributors also outline inspired ways in which design educators can teach research methods to their students. Finally, Design Studies is rounded out by five annotated bibliographies to further aid designers in their research. This comprehensive reader is the definitive reference for this new direction in graphic design, and an essential resource for both students and practitioners.

 

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Contenido

ACKNOWLEDGMENTS
9
Design Inquiry
18
Fine Art or Social Science?
26
From Formalism to Social Significance
51
A Psychological Test
84
Making a Case
117
Toward a
130
The Utility of Design Vision and
147
Cultural Reproduction
273
Inspiring Graphic Design
306
Passing on
333
Challenging the Role of
354
ANNOTATED BIBLIOGRAPHIES OF THE FORMER
372
Cognition and Emotion Bibliography Elizabeth B N Sanders
401
Design Planning Bibliography Ewan Duncan
415
Education and Learning Theory Bibliography Meredith Davis
431

Participatory
179
Graphic Design in a Multicultural World
200
Interpreting
231
The Role of
256

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Acerca del autor (2006)

Audrey Bennett is a College Art Association professional development fellow and associate professor of graphics at Rensselaer Polytechnic Institute.

Información bibliográfica