Television and RadioAppleton-Century-Crofts, 1963 - 659 páginas |
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Página 285
... talk by ... " Click ! Off goes the set in the listener's home , the action coming almost like an automatic reflex . Stimulus - the word talk . Response - turn off set ! “ A radio talk is the surest way to get a high rating - for the ...
... talk by ... " Click ! Off goes the set in the listener's home , the action coming almost like an automatic reflex . Stimulus - the word talk . Response - turn off set ! “ A radio talk is the surest way to get a high rating - for the ...
Página 288
... Talk it out . This point is often forgotten . A fluent platform speaker who is accustomed to speaking from an outline or notes writes out his speech for radio's exact time requirements and often uses a stiff and literary style . Talk as ...
... Talk it out . This point is often forgotten . A fluent platform speaker who is accustomed to speaking from an outline or notes writes out his speech for radio's exact time requirements and often uses a stiff and literary style . Talk as ...
Página 295
... talk . Educational institutions and public - service organizations turn to this particular form of presentation for instructional or informational purposes . The advertiser also employs a modification of the television talk in many of ...
... talk . Educational institutions and public - service organizations turn to this particular form of presentation for instructional or informational purposes . The advertiser also employs a modification of the television talk in many of ...
Contenido
Social Aspects of Broadcasting | 3 |
The Growth of American Radio | 20 |
The Rise of Television | 42 |
Derechos de autor | |
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Términos y frases comunes
actors ad lib advertising affiliated agencies American ANNCR announcer ARLENE FRANCIS audience audio camera CBS Television Cheez Whiz close-up color commercial Commission Company control room developed director disc jockey drama educational Electro-Voice engineer entertainment equipment example Federal Communications Commission film frequency grams interviews kinescope license listening live material ment microphone minutes National Broadcasting Company network programs newscasts operation performers person pick-up picture play popular presented production public interest radio and television radio programs radio stations records rehearsal responsibility scene schedule script shot signal sound effects speaker speech sponsor staff standards story studio talent talk tape technique tele telecast telephone television and radio television programs television stations tion transmitters United viewer voice WOMAN York