Tourism research methods : integrating theory with practice
This book (i) moves beyond the business/social phenomenon divide of tourism research; (ii) provides a discussion of theory but integrates this theory with specific tourism examples and case studies to assist student learning and application of approaches and techniques; (iii) outlines alternative research approaches and techniques that may be adopted by tourism researchers from different disciplines and research positions; and (iv) includes contributions from both experienced and new researchers. The book has 17 chapters and a subject index
1 online resource (x, 232 pages)
9780851999968, 9781845930967, 9781280735776, 9786610735778, 0851999964, 1845930967, 1280735775, 6610735778
70729426
Print version:
Introduction: Reflections on the Practice of Research
Ethics in Tourism Research: Objectivities and Personal Perspectives
Feminist and Gender Perspectives in Leisure and Tourism Research
The Case Study in Tourism Research: a Multi-method Case Study Approach
Using Visual Evidence: the Case of Cannibal Tours
Action Ethnography: Using Participant Observation
Tourism Research Practices and Tourist Geographies
Revisiting Delphi: the Delphi Technique in Tourism Research
Interviewing: a Focus on Qualitative Techniques
Applying the Mystery Shopping Technique: the Case of Lunn Poly
Longitudinal Research Methods
Framing Analysis: Examining Mass Mediated Tourism Narratives
GIS Techniques in Tourism and Recreation Planning: Application to Wildlife Tourism
A Qualitative Approach to the Ethical Consumer: the Use of Focus Groups for Cognitive Consumer Research in Tourism
Content Analys Using Cluster Analysis to Segment a Sample of Australian Ecotourists
The Future of Tourism Research
English
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